Founded in 2013 in Barcelona, Reset Priority is recognized for their innovative use of new and exciting materials in their swimwear and lingerie range, culminating in the Talent of Intima award from Intima Magazines Group for their Summer 2016 collection. Reset Priority’s philosophy has always been one of luxury and quality. The materials are carefully selected for their durability and environmental friendliness. For this reason, the pieces are manufactured in Spain and Italy, where each step of the manufacturing process – from start to finish – can be followed with scrutiny.

The swimwear collection by Reset Priority is designed to last season after season. This is made possible by the use of Xtra Life Lycra, offering both durability and flexibility – one that is able to perfectly shape the body.